Google has just announced that it will not accept election advertisements in the Philippines during the election and silence periods. This includes the period from February 8, 2022 to May 20, 2022
The policy applies to election ads purchased through Google Ads, Display and Video 360, and Shopping platforms that are intended to be placed on Google, YouTube, and partner properties. This includes advertisements that promote or oppose any political party or the candidacy of any person or party for public office.
The company is focusing its efforts and resources on upcoming election-related initiatives. The goal is to help people access useful and accurate information via product features and media literacy programs. In addition, it aims to encourage participation in the voting process and help protect the integrity of the elections.
The company began supporting the elections starting with #MagpaRehistroKa of COMELEC, MullenLowe TREYNA, and Dashboard Philippines. Additionally, it supported the voter registration campaign by hosting the website on Google Cloud and promoting it on its social media pages.
The company also launched the #YOUTHink magazine in 2021 in both English and Cebuano. This was done in partnership with CANVAS as part of its commitment to help fight misinformation through media and information literacy.
The post Google Pauses Election Ads for 2022 Philippine National Elections appeared first on Gadget Pilipinas | Tech News, Reviews, Benchmarks and Build Guides.
Source: Gadget Pilipinas
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